Visual symbols as part of the image

Authors
  • Vladivostok State University of Economics and Service
    Vladivostok. Russia

  • Zaytseva T.A.

    Vladivostok State University of Economics and Service
    Vladivostok. Russia

Abstract

The article analyzes the scientific and practical approaches to the project activity on the example of forming the image of students as part of the corporate culture. Sports image of youth clothing includes symbols of Primorsky Krai and branding VSUES

Keywords: image, visual symbols, flora and fauna, design, styling.